I am Michael L. McGrath, and in addition to being the principal of MLM Celtic Enterprises, I also own KISS Computing, Inc., where I've been the Content Creation Manager, and Internet Marketing Strategist, over the last four years. During that time, I've produced copy and content for a goodly number of high volume e-commerce web sites, and helped them achieve great successes with their online presence. My portfolio of clients, representing millions of dollars in online commerce each year, includes:

My full service, website design, SEO services, and eCommerce Systems company in Massachusetts, USA, and branch office in Dublin, Ireland, specializes in helping entrepreneurs bring their businesses to the Internet effectively.

Inuit art, sculpture and carvings gallery with stunningly beautiful objects presented, and personal service offered to introduce that special Inuit and Eskimo piece to the right collector.

LIFE Ireland, owned by Mike Lavelle, is a financial planning company offering advice and services in the fields of mortgages, investments and life insurance, all of the essential elements ofa full scope financial portfolio. It is situated in Dublin, Ireland.

The online resource for business vouchers (coupons) in Dublin, Ireland. This site is the online component to the Dublin Local Business Directory, which also has voucher (coupon) booklets distributed on the ground the tens of thousands of households.

Team Solution Software is a small business management system with CRM features and more. This Rich Internet Application is under development now with an intended Version 1.0 release date of August 15.

Casual dining in Orleans, MA, a fishing community on lower Cape Cod, the perfect stop for freshly caught fish, generous portions, and the best cheeseburger around.

This Cape Cod coppersmith produces period lanterns in the original Colonial and Early American style, taking the extra steps that set his copper, pewter and brass lanterns apart from the rest.

The first of KISS's Rental Solutions Software RIA, this Dublin, Ireland-based web business serves as a rental property management and marketing tool for property owners and estate agents alike.

The original whale watch company operating out of Provincetown, MA. The fleet is four boats strong and runs over 950 whale watch trips to Stellwagen Bank Sanctuary outside Cape Cod Bay each season. This site was particularly challenging as it contained educational, informative, children's and commercial elements all in one web site.

The beautiful seaside are of Enniscrone, County Sligo, Ireland, and the lovely holiday and vacation rental properties available for your perfect escape.

Of particular noteworthiness on this list is The Dolphin Fleet , which was deemed “Webby-Worthy” in 2005. The Webbys are to web sites what the Oscars are to movies. I was responsible for content creation and copy on that site, and am pleased to have been a part of the team at KISS Computing to have its work recognized by the industry.

It is the nature of web site content and copy that it is available to the world for examination. Each of the sites in this brief portfolio is very different than the others, a different voice, a different product, a different writing style, all designed to promote the particular call to action for each site. Each of these sites undergoes a monthly examination of performance, and adjustments deemed necessary by that analysis are made. Web site content must be considered a work in progress, just as a web site must be considered in the same way. You are invited to visit each of these sites to see for yourself.

Additionally, I publish monthly e-newsletters for several of these clients, including, Nauset Lantern Shop and KISS Computing.

My background includes stints as a political speech writer, teaching positions at the high school and college levels, and as an occasional contributor to several newsletters on IT. I have also lectured at the Charlton School of Business at the University of Massachusetts on the subject of Internet Marketing. I hold both BA and JD degrees, as well as multiple professional certifications in other disciplines, and am a member of The HTML Writer's Guild and the International Webmasters Association.

I publish regularly to the KISS Blog on Web Copywriting and Search Engine Optimization concepts, and excerpts from those articles appear in the left sidebar of this site. I also publish a political and social commentary blog entitled “Harrison Lives.”